作者：電子創新網張國斌

靈動微電子日前宣布，全球知名半導體MCU領域專家Geoff Lees于近日正式加入靈動，擔任戰略和創新資深副總裁。Geoff Lees曾任恩智浦半導體資深副總裁兼邊緣處理事業部總經理。在此期間，他帶領產品和研發部門推動微控制器、應用處理器和網絡處理器業務的高速增長，并使其成為嵌入式系統行業的巨頭。在此之前，Geoff曾任飛思卡爾半導體資深副總裁，負責微控制器和應用處理器業務。作為MCU領域元老，Geoff Lees專注于MCU三十余年，他曾推出業界第一款32位閃存MCU，主導開發并推出了第一款Cortex-M0和雙核M0/M4架構的MCU，首創了異構非對稱Arm多核架構，并推出了i.MX RT系列跨界處理器概念。此外，Geoff還推動了i.MX應用處理器成為汽車、工業、電子閱讀器和大眾市場中最受歡迎的基于Arm的處理器。靈動微電子創始人兼董事長吳忠潔博士對Geoff給予高度評價：“對于靈動來說，Geoff Lees的加盟具有非凡的價值。他是嵌入式系統的杰出領導者，帶來的不僅是專業經驗，還有聲望和人脈。Geoff的加入有助于靈動微電子將MM32打造成更前沿的產品，擴大 MM32 在中國和全球市場的知名度，在更多客戶中擴展并提高占有率，并制定MM32 MCU在高端工業、IoT微控制器和汽車電子領域未來長期的發展戰略。”近年來，隨著智能化的深入以及國產替代的東風，很多本土MCU獲得了大發展，很多公司年增長率高達5倍，10倍以上。不過看統計數據，本土MCU在市場占比只有10%左右，大部分市場依然被國外大品牌占據。2020年，全球MCU市場份額前五企業營收合計占行業總營收75.6%。目前，本土MCU雖然進入了智能表計、高端智能家電等領域，但是中高端應用領域工控、高端家電、醫療、汽車依然被日系、歐美系廠商把持。本土MCU要獲得長足發展，就必須向高端沖擊！如何向高端沖擊？而吸收優秀的國際專家加盟，以國際化的視野運營本土MCU 是推動本土MCU走向高端的一條捷徑，全球MCU領域的頂級大神Geoff Lees加盟本土靈動微電子 這不是第一個，也不是最后一個，未來本土MCU一定會吸引更多全球大神加盟，加油！以下英文公告：Geoff Lees joins MindMotion MicroelectronicsShanghai, China, March 2022 – MindMotion Microelectronics announced that Geoff Lees, the world-famed MCU leader, joined MindMotion as Senior Vice President of Strategy and Innovation.Geoff Lees was Senior VP and GM of Edge Processing Business Unit in NXP Semiconductors, who led the product and R&D teams to drive the high growth of microcontroller, application processor and networking processor businesses and built NXP the giant in the embedded system industry. Prior to that, Geoff was Senior Vice President in Freescale Semiconductors and took charge of microcontroller and application processor businesses. Geoff is a veteran in MCU with over 30 years of expertise. He introduced the first 32-bit Flash memory MCU, led the development and launch of the first Cortex-M0 and dual core M0/M4-based MCU, innovated the Arm-based heterogeneous asymmetric multicore architecture, launched the crossover processor concept with i.MX RT families. Geoff also drove the i.MX application processor as the most popular Arm-based one in Automotive, Industrial, e-readers, and mass markets.?“Geoff’s join in MindMotion is of extraordinary value. As an outstanding leader in the embedded system industry, Geoff brings us not only professional experience, but fame and connections as well.” Geoff is spoken highly of by Dr. Zhongjie Wu, founder and president of MindMotion. “With Geoff’s participation to MindMotion, it’s helpful for building MM32 into a cutting-edge product portfolio, making MM32 well-known in China and globe, extending its presence and increasing its market share among more customers. It can also be a boost for us to develop a long-term strategy towards future growth for MM32 MCU in high-end industrial, IoT microcontrollers and automotive electronics.”

關鍵詞： 微控制器 嵌入式系統 汽車電子 網絡處理器 高速增長